This month, we bring you email campaigns designed to get personal with your guests, a smarter way to ensure you can fill more time slots in your restaurant, and a fresh path for restaurants to keep reservations within their group. Here's everything you need to know.
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Email Campaign Improvements: The Recipe for Regulars

An impersonal campaign is just background noise. Now, you can fold customization straight into your emails: first name, last name, and more, all available from the editor toolbar. One click, and a mass send reads like a note slipped under the napkin.

But a personal touch only lands if the email actually shows up. We’ve added responsive two-column layouts that stack cleanly on mobile, text-style hyperlinks you can place anywhere in your copy, and a “View in browser” fallback. Your campaign looks the way you designed it, whether the guest opens it on a phone between courses or a laptop at home.

Every imported list now runs through automatic validation. Known opt-ins get the send. Known opt-outs are excluded. Suspect addresses — the misspellings, the closed accounts, and the ones that bounce — are filtered before they ever touch your sender reputation. Fully GDPR compliant, zero spam-folder surprises. Every message gets to the inbox.

Squeeze: Fifteen Minutes Can Make a Full House

Every restaurateur knows the frustration: a table sits empty because an Experience that runs 90 minutes couldn't slot into the 75-minute window before the next booking. Those near-misses quietly drain revenue night after night.

That's exactly what Squeeze was built to solve. Rather than letting rigid durations turn available time into dead air, Squeeze automatically adapts an Experience's length to fit within a range you define, so a slightly shorter slot becomes a confirmed reservation instead of a missed opportunity.

The result is a floor that fills smarter: occupancy optimized to the quarter hour, with no awkward gaps and no compromises on the guest experience you've designed.

Suggested Restaurants: There’s Always Room in the Family

When your restaurant is fully booked, the guest doesn't always know you have another venue a few streets over with a table ready to go. Your guests saw uncertainty instead of alternatives. Most just left.

Now, when one venue is fully booked, Zenchef serves up a table at another restaurant within your group. Rather than choosing between a waitlist and giving up, guests are met with a real reservation they can make immediately.

The reservation stays in the family, the guest gets a seat, and the full capacity of your group works together instead of in isolation.

More Covers, More Regulars, More Revenue

These features were all built around a single idea: that the best restaurants don't just deliver great experiences, but they make sure those experiences happen in the first place. With smarter email campaigns, you're turning guests into familiar faces before they've even thought about where to reserve next. Squeeze ensures that when those guests do show up, every available minute on the floor is working for you. And when demand outgrows a single venue, your wider network is right there to catch it. Together, these features close the gaps in your schedule, communications, and group, so more of the loyalty you've already earned becomes revenue you actually see.

Stay tuned, the next course is already on the way.

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Article written by:
Eve-Anne
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Eve-Anne is a passionate food lover who’s always on the lookout for the hottest new restaurants. With a background in marketing and a strong interest in the restaurant industry, she enjoys exploring how digital tools can support hospitality professionals in their daily challenges.

6/5/2026